The businessman who composts on his bike
Dustin Fedako is the archetypal product of Austin. This young man with his hipster look launched his own business in August 2012. A very special kind of business: it proposes to transform kitchen waste into compost, but without emitting a single gram of CO2. All the transport takes place by bike. Hence the name: «Compost Pedallers».
Juggling running a staff of 14, cleaning out waste buckets and attending marketing meetings, the young man is trialling a community-based economic model, whose development is necessarily slow: he needs pairs of legs to pedal, community gardens and farms to compost, local shops to set up a reward scheme (or a points system) based on the weight of waste sorted. No meteoric growth, but a company that nevertheless already has 650 private customers as well as 50 companies; and 14 employees whereas there were only 3, three years ago; and dozens of cities in Latin America and Asia are very interested by the concept.